Sourcing Quick-Fire Checks

Stop wasting hours. Decide in 30 seconds.

When sourcing, your time is your most valuable asset. Use this page to cut through noise, avoid bad buys, and move on fast.

Notes / Guidance (Context for Busy Sellers)

• Why split into two?

  Time is your biggest resource. The 30-second No’s stop you wasting 15 minutes running calcs on a dud.

• When to apply?

  • Run the No’s first (Keepa glance + seller list = under a minute).
  • Only if it passes, run the Core Checklist.

• How to use this page:

  • Keep it open in Notion while sourcing.
  • Use it as your “always on” decision filter.
  • Over time, you’ll internalise the checks - but at first, tick them every time to build good habits.

Section A: The 30-Second No’s (Instant Filter)

Use these checks to save your time. If any apply, move on - don’t even check ROI.

• 🚫 Amazon dominating the listing (always in stock, not sharing Buy Box).
• 🚫 The brand itself is the seller.
• 🚫 No sales in the last 30 days (Keepa shows flatline).
• 🚫 Obvious history of IP complaints (known risky brand, flagged groups).
• 🚫 Sudden spike in seller count (likely from a leads group / tanking in progress).

Section B: Core Checklist (Detailed Yes/No Validation)

Must get at least 3 “Yes” to consider buying.

• ✅ Profit Margin: 20%+ (ok down to 14% if fast sell-through).
• ✅ Profit per Unit: £3+ (ok down to £2 if proven quick seller).